Drew Goodmanson

3 Lessons I learned from Winning Millions from Casinos as part of a Professional Card Counting Team
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Years ago I played on a professional Blackjack card counting team that won $4,000,000 from casinos. My wife Heather and I played as professional card counters for about 3-years, and at one point a casino security manager told a member on...
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The New Rules of Competitive Advantage to Grow Exponentially
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A company I know created a new cookie concept and wanted to sell it online. This company had primarily sold through retail but wanted to grow it’s online sales channel. But there was a problem: online cookie sales never took off. This...
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What increases your business valuation more than growth, profit or revenue and most Business Owners have not figured it out.
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In a survey of hundreds of Entrepreneurs, Investment Bankers/Business Brokers and Private Equity firms each was asked, "What do you think makes the biggest impact to a company's valuation?" People on the 'sell side' (Entrepreneurs and Business Brokers) listed Revenue,...
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How to Execute on Your Potential
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In a previous article I wrote about How to determine your Potential and discuss how your Personal Vision, Motivational Drivers and Executional Capability are three essential factors of determining your potential. In that article, I mentioned tools and resources for the first two but left the Executional...
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How Sales can be the Key to Greatly Improve your Marketing Results and Growth
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Over the years I’ve done strategic advisory work with dozens of fast growing companies, in fact, 6 of them are on this years Inc 500|5000 list. In my current role as Chief Strategy Officer at Power Digital Marketing I’ve also...
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How to determine your Potential
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“Be All That You Can Be.” says the US Army motto —but what does it mean to be all that you can be? In my work with CEO’s and entrepreneurs, few people have a clear understanding of what they can truly...
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Leaders: How Do You Design your Office and Why it Matters
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Recently I started a new role as Chief Strategy Officer at Power Digital Marketing. Over a weekend I moved all my furniture into the new office prior to starting on a Monday. Immediately, and for several weeks, I received numerous comments on...
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3 Dangers to Avoid for Visionary Leaders
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So you say you are a visionary leader. Every organization needs a visionary. This person sees the future possibility and can begin to construct what that looks like in broad brush strokes. Without this person, an organization will go into...
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Shift from working IN to ON your company
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Over the years I've worked with a number of entrepreneurs looking to grow their companies.  One of the more common sticking points is that they need to transition from working in their company to on.  But often they don't know...
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Building a Culture of Engagement
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How do you transition or transform a culture to own the vision with you?  One of the challenges I see with many churches is that the Ephesians 4:11-14 passages are aspirational far greater than a reality.  Too few people are doing too...
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