Goodmanson

Unlocking Value for Entrepreneurs

Month: June 2008

Are you a God-believing Atheist?

Read today's paper and saw a quote from an article stemmed from the U.S. Religious Landscape Survey:

Another finding almost defies explanation: 21 percent of self-identified atheists said they believe in God or a universal spirit, with 8 percent “absolutely certain” of it.

Jeff Archer, president of the Atheist Coalition of San Diego, was at a loss to explain how one in five atheists said they believed in God.

“I find it quite preposterous that an atheist believes in God,” Archer said. “The only qualification to be an atheist is a nonbelief in God. When you take that away, then they're not an atheist.”

Shapevine Interview: Missional Communities, Total Church, Triperspectivalism & Renovo

One last reminder prior to tomorrow for you to join us on Shapevine June 24 at 4 PM EST (1pm PST) for an interview on Missional Communities, Total Church, Triperspectivalism & the Renovo Network. 

There will be a time to ask questions and interact with David & I regarding what we've learned, where we've failed and what we see God doing at Kaleo as we've transitioned to missional communities.

Renovo Network

Almost a year ago I posted an intro to the Renovo Network concept, entitled: Transforming Cities – The Church beyond the Spiritual Box.   Since this post we've incorporated the Renovo Group, the Tentmaker Group and Imagine City Group.  We continue to work on the the organization but first we realized it needed a funding mechanism up and running, which we launched as the Tentmaker Group.  To date we've trained over 40 people on Tentmaker Group roles and I believe by the end of this year we will have established a sustainable mechanism to help missional leaders and churches seek city renewal.  If this is the case, our prayer is that through external funding we can roll this into 25 cities by next year.  Here is a little bit about Renovo: 

The Renovo Network is a collection of local communities of believers (churches) that seek to bring gospel renewal to our cities in the 7 pillars of society Business, Education, Healthcare, Government, Media, Social Services [including other churches] & Marginalized.  The Renovo Network seeks to re-capture a broader scope of being the church in our city.  We believe the gospel informs all of life and this good news helps shape how we view the world and our involvement in it.  We want to equip Christians to see how the gospel shapes life, science, politics, art, culture, business, economics, education, local concerns, mercy ministries, social justice, environmentalism, law, media, social concerns and spirituality.   Let's be a foretaste of what's to come…

Do you mean no more Rocky Balboa sermon series?

A couple years ago, after the success of The Passion of the Christ, several film makers tried to tap into the Christian word-of-mouth marketing.  I cringed (see: Hollywood: Turning the Christian Faith into a Marketing Gimmick) when I saw Rocky's newest film use a faith-based marketing approach.  Marketing for Rocky included sermon resources at RockyResources where you could show clips of Rocky respecting Adrian and tie it into a sermon on Esther.  After my posts, I was subsequently interviewed on NPR and labeled the 'Pastor who takes issue with Rocky'.

26822-prince-caspian_278x150.jpg….but it looks like the bubble has burst.  As Hollywood looks at the struggle of the latest Narnia film  (which I haven't seen yet, but clearly this is more appropriate to connect to Christians than Rocky.)  The Hollywood Reporter writes

Indeed, Adamson's first "Narnia" came on the heels of 2004's "The Passion of the Christ," which grossed $370 million domestically and tipped studios to a potentially untapped audience of faithful moviegoers.

But in the years since, studios that have waged extensive faith-based campaigns have garnered mixed results, leading some in Hollywood to lose faith in the practice.

Read The Hollywood Reporter's How effective is marketing to faith-based audiences? 

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